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After a week of getting two Diet Cokes for a quarter in TNIJ breakroom, my curiousity got the best of me. Was I simply exploiting some kind of Coke-machine programming error (and, as Robin puts it, failing my first ethics test), or is the company sending a subtle message out that they prefer you to purchase non-sugared beverages?

So this afternoon I fed a quarter into the Pepsi machine that sits next to the magical two-for-a-quarter Coke machine and pushed the Diet Pepsi button.

And I got …. one Diet Pepsi.

I guess that shoots the “we encourage employees to drink diet beverages through the use of a subtle rewards program” theory to hell.

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